With the recent cold weather, it's hard to believe that Rochesterfest is less than five months away.

Rochesterfest
Rochesterfest
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At a press conference this morning at the Government Center atrium, this year's theme and details about the button contest were announced.   Kathy Davis, this year's Rochesterfest chairperson said the theme for 2014 will be "Your Destination Rochesterfest".   The theme ties into Rochester's DMC project but also because Davis said that Rochesterfest itself is a destination where "people like to come" to see new events and traditional favorites.   Mayor Ardell Brede added that Rochesterfest is not only popular for residents but also patients who spend 30% of their time at the clinic and are looking for activities to do the other 70% of the time.

As in previous years, there will also be a button design contest.  The chosen design will be used on buttons, the brochure and all Rochesterfest marketing.   The winner will receive $500 cash.  The deadline to submit a design is Feb. 24.   Contest details can be found at rochesterfest.com or on their Facebook page.   Rochesterfest will take place June 20th through 29th.

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