
Rochester Insurance Agent’s Ingenuous Marketing Plan
If you're going to own your own business, you've gotta stand out in the crowd, right? Which is what one local Rochester insurance just did.
Andrew Cooney is a Farmer's Insurance agent located here in the Med City. His somewhat unconventional way of promoting his business attracted a ton of attention online recently.
According to a photo posted to Reddit recently, Andrew would happen upon a car whose parking meter had expired, pay for their parking, and then leave a sign with his business card that stated, "I paid your parking for you... Imagine what else I'm willing to do to protect your car."
Go-Mn picked up the story, as well, and said that it's a tactic Cooney has used here in Rochester before. "Cooney tries to pay at least 20 parking meters every time he goes out for what he calls a 'marketing day,' noting the tactic has resulted in a handful of potential customers," the story noted.
Click HERE to see Andrew's unique sign.
It's a pretty ingenuous marketing plan, if you ask me. If I found a sign like that on my car, I'd be very grateful! Would it get you to give him a call if you found one on your car?