First Alliance Credit Union, based in Rochester, Minnesota, celebrated the opening of a new branch with a ribbon-cutting ceremony on Thursday. The new location is the sixth full-service branch for the credit union which serves nearly 18,000 people across five counties in southeast Minnesota. Read more about the new location below.

Every Saturday morning, Andy Brownell, from Newstalk 1340 KROC AM & 96.9 FM, is joined by and Jenna Taubel from First Alliance Credit Union to chat about a wide range of financial topics with various financial experts from First Alliance Credit Union’s knowledgeable team of advisors. You'll hear the best tips and advice for making "Good Money Moves" to help you gain confidence in managing your money.  Listen to past episodes of Good Money Moves on the KROC News app or on Apple PodcastsGoogle PodcastsTuneIn, and Spotify.

The new First Alliance branch is located at 201 North 8th Street in Lake City. It is the former AE Goetze Employee Credit Union branch. The two credit unions merged back in July.

“We are excited to be serving the Lake City area community,” said Mark Hettinger, Senior Vice President/COO at First Alliance Credit Union. “We are looking forward to providing a more convenient branch location to our existing Lake City area members and providing our newest members with the high-quality, personalized banking experience they deserve.”

The new Lake City branch has lobby hours of 7:30 am – 4:00 pm Monday – Thursday and 8:00 am – 4:30 pm on Friday. This branch will be closed on Saturdays and Sundays.

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