A Jersey Guarantee? The MN Vikings should do this
Or better yet, how about MY idea of just having all of the players names and numbers on ‘Velcro patches’? I dunno… – Alan
The New England Patriots will become the first NFL franchise to offer rebates to anyone who buys a jersey of a player who is no longer under contract to the team within a year of the purchase.
Yesterday, the team sent an email about what it calls the jersey guarantee to everyone on its mailing list.
If fans purchase jerseys from the team website or stadium store and the players whose names are on the back leave the team within a year of purchase, those fans will receive a 25 percent discount toward the price of the next Patriots jersey they buy.
The Patriots wanted to do more to give fans confidence to buy jerseys.